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Federal experience is not required. The experience may have been gained in the public sector, private sector or Volunteer Service. One year of experience refers to full-time work; part-time work is considered on a prorated basis. To ensure full credit for your work experience, please indicate dates of employment by month/year, and indicate number of hours worked per week, on your resume. You must meet the following requirements by the closing date of this announcement: SPECIALIZED EXPERIENCE: GS-12 LEVEL: You must have one year of specialized experience at a level of difficulty and responsibility equivalent to the GS-11 grade level in the Federal service. Specialized experience for this position includes: Experience with the development and promotion of materials and services to customers or internal/external stakeholders, through the planning and implementation of marketing and communication plans, to inform and educate customers, taxpayers, and/or partners on various matters. Experience with marketing principles and techniques to implement marketing and communications plans to inform and educate a broad range of taxpayers; Experience evaluating promotional methods and media choices. Experience with consultative skills to develop leveraged partnerships. AND MEET TIME IN GRADE (TIG) REQUIREMENT: You must meet applicable TIG requirements to be considered eligible. To meet TIG for positions above the GS-05 grade level, you must have served at least one year (52 weeks) at the next lower grade (or equivalent) in the normal line of progression for the position you are applying to. Advancement to positions up to GS-05 is permitted if the position to be filled is no more than two grades above the lowest grade held within the preceding 52 weeks. AND TIME AFTER COMPETITIVE APPOINTMENT: By the closing date (or if this is an open continuous announcement, by the cut-off date) specified in this job announcement, current civilian employees must have completed at least 90 days of federal civilian service since their latest non-temporary appointment from a competitive referral certificate, known as time after competitive appointment. For this requirement, a competitive appointment is one where you applied to and were appointed from an announcement open to "All US Citizens". For more information on qualifications please refer to OPM's Qualifications Standards.
WHAT IS THE TAXPAYER SERVICES DIVISION? A description of the business units can be found at: https://www.jobs.irs.gov/about/who/business-divisions Vacancies will be filled in the following specialty areas: Taxpayer Services Customer Assistance, Relationship and Education - Stakeholder Partnerships, Education, and Communication (SPEC) The following are the duties of this position at the full working level. Develops, recommends and implements marketing plans, including targeted key messages, information dissemination methods, and optimum communication vehicles. Develops and recommends effective, research driven marketing strategies for agency programs, products and messages. Working with leveraged partners, reviews and analyzes taxpayers' financial information, and methods to recommend alternatives for filing and payment of federal taxes. Independently reviews tax liability issues, reviews data, identifies and addresses potential tax issues; explores issues to determine nature, scope and direction of inquiries; evaluates alternative courses of action to resolve issues/problems; develops marketing plans and products. Collaborates with partners and others to assess the effectiveness of local marketing efforts. Provides feedback and recommendations to management and partners regarding marketing events, marketing program effectiveness and additional needs for marketing products and/or communication vehicles. Coordinates activities to plan and resolve issues regarding marketing/promotional ideas. Coordinates with area and headquarter offices on marketing program development and implementation. Provides support to product development. Coordinates with such functions as Compliance, Electronic Tax Administration, Communication and Liaison, and other functions to publicize IRS programs and promote organizational effectiveness. Creates and disseminates news releases, newsletters, flyers, bulletins, media events, web pages, product lines, or other marketing promotions. Maintains expertise with multi-media communication tools to ensure effective dissemination of corporate messages to assist partners in promoting voluntary compliance. Identifies and addresses the need to form teams/task forces on systemic or stakeholder issues. Participates, facilitates or leads teams or task forces to develop internal plans/strategies. Works with management to measure the effectiveness of IRS programs, products, and services by analyzing and evaluating historical, statistical, and demographic data. Convenes/ conducts focus groups and approved surveys to develop or design new strategies or revise existing ones. Works with partners to utilize relevant data to develop marketing and implementation strategies. Reviews and analyzes survey data to recommend improvements to existing products and services.