We are:
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
You are:
The Account Director is the day-to-day lead of the team, the work and oversees the process at scale, while also serving as strategic partner to the day-to-day and senior clients. The Account Director works closely with the account, strategy and creative leads on the business to set the tone and pace of a business and helps to ensure that both vision and tone are understood and reflected by everyone on the team.
The discipline of Account Management exists to create an environment for great work to thrive. Account Management sets the tone, pace and ways of working. Account people must weigh and balance client needs with agency ambitions to determine the vision, and then make sure everyone is clear on that vision and how to get there. Account Managers create a path to getting to great work that builds our client’s brands through actions and experiences made possible by emerging technology and media. The most innovative brands in the world choose Accenture Song due to our passion for technology, culture and creative expression.
They embrace creative experimentation and champion ideas that explore non-traditional solutions, including long form content, micro- and other emerging media platforms, augmented/mixed reality and Web 3.0.
We’re leaders who bring various discipline experts together to drive consumer behavior and scale modern marketing solutions.
The work:
Drive the client relationship by knowing their organization and business inside and out and act as their trusted partner and lead daily contact
Express strong input on strategy and a clear point of view on creative work and clearly articulate the agency’s position and point of view during client presentations
Provide guidance and training to the rest of the account team
Motivate the client, the agency and the team to develop the best work, and foster an environment where everyone feels supported and brave about ideas
Articulate macro business context and agency ambition and mobilize the team to deliver on it
Partner with senior day-to-day clients and serve as their trusted voice
Strategize and architect the agency’s best approach to situations, thinking several steps ahead and considering all the potential repercussions
Manage divergent opinions with confidence—internally and externally—creating an aligned path forward
Manage staffing allocations and flighting to ensure team and agency are set up for success while working efficiently and profitably
Build staff plans and fee proposals and provide input on annual statements of work with an informed point of view
Lead meetings with clarity and direction of purpose, and confidently guide the conversation to desired outcome