Opportunity
The Director of Marketing at Ann Sacks is the driving force behind the brand’s creative vision and strategic growth, entrusted with shaping its identity and elevating its presence across a distinguished product portfolio. This role is pivotal in orchestrating a seamless and elevated brand experience through communications, public relations, social media, and digital platforms. 
This is an integrated marketing leadership role, responsible for aligning all marketing channels and touchpoints to deliver a unified, consistent, and compelling brand narrative. From strategy to execution, this role ensures that every message, campaign, and customer interaction reflects the artistry, innovation, and timeless elegance that define Ann Sacks. 
The ideal candidate brings a sophisticated understanding of design and cultural trends, a sharp product sensibility, and the ability to unify cross-functional teams around a cohesive, brand-right strategy. With both creative insight and strategic acumen, this leader will shape the future of the Ann Sacks brand with clarity, consistency, and distinction. 
SPECIFIC RESPONSIBLITIES  
Market Insights 
Develop and maintain an expert understanding of the needs of existing and target customers, including end-use consumers, architects and interior designers.  
Develop and maintain an understanding of the competitive landscape, including competitor strengths, weaknesses and product assortment details.  
Direct Brand Creative Content 
Ensure cohesive brand strategy and execution in all aspects of marketing function.  
Marketing Communications 
Manage the annual marketing planning process, focusing on key product strategies for all channels including showrooms, dealers, outside sales, projects etc. Develop and communicate plans annually, while managing dynamically to respond to business conditions. 
Achieve objectives for brand awareness, brand preference, website traffic, and showroom and store traffic. 
Advertising 
Development of content including photography and video.
Development and distribution of literature.
Public Relations and events.
Digital marketing, including company website, digital merchandising and promotion, mobile marketing, e-mail marketing, search marketing, social media marketing and e-commerce. 
Manage outside marketing and creative agency relationships, and ensure superior, brand-appropriate content and assets. 
Manage the annual budgeting process and optimize marketing mix with analytical rigor. Monitor expenditure to spend within plan parameters. 
Leadership & Talent Development 
Develop the Marketing team by overseeing the selection, promotion and development of people who embody the marketing skills and long-term potential to contribute to business success. 
Drive associate engagement within the Ann Sacks Marketing functions to improve individual leader and business performance. 
Business leader and member of the Ann Sacks leadership team, providing advice and counsel on major issues facing the business. Develop collaborative working relationships across Luxury Brands and Kohler Marketing.