Transformation - Marketing Transformation Specialist

Created at: December 15, 2025 00:10

Company: Accenture

Location: Detroit, MI, 48201

Job Description:

We are: 
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
You are:
If you are an expert at developing business, we want to meet you. If you relish delivering business and aiding clients to transform their marketing and digital organizations, we want to meet you! If you love innovating and building industry leading digital solutions, we want to meet you!!
There is never a typical day at Accenture Song, that’s why people love it here. The opportunities to make a difference while working on exciting client initiatives are limitless in this ever-changing space.
The Marketing Advisory team advises marketing leaders, informed & inspired by industry realities, on how to transform their marketing capabilities to deliver growth. As part of the Marketing Advisory team, you will have in depth hands-on marketing skills with a breadth of understanding of how marketing, end to end content lifecycle, and Medical, Legal, Regulatory processes works and draw on these skills as a trusted advisor who guide Life Sciences clients through transformation and toward growth. 
Your role will require you to directly work with clients to bring ideas and innovation to realization. You will also be accountable for helping to drive new ideas with the client and ensure client value and ability to execute are front and center.
The Work:
Engage with senior level clients across commercial, marketing, and Legal/Medical/Regulatory to collaborate on solutions and approaches to improve and grow their ability to meet business objectives and strategies.
Work with clients to define the MLR transformation journey, shape the roadmap, and create experience-led capabilities.
Be a thought leader and provide perspectives around the future of Legal Medical and Regulatory Processes in Life Sciences (MLR) including how it relates to AI and emerging technologies.
Originate, qualify, and close new opportunities for Accenture with our clients across our digital transformation agenda
Lead teams to develop new and updated operating models, marketing processes, and organizational structures for our clients to unlock value and meet desired business outcomes and grow talent through project delivery.
Gather and analyze information from our clients to determine the most valuable opportunities to improve integrated marketing performance and operations, and develop a plan and roadmap to implement it.
Lead the assessment of organizational and marketer capability gaps in areas such as marketing strategy & planning, creative execution, MLR, and content distribution in a digital age.
Identify ineffectiveness and areas of opportunity within a client’s marketing organization and determine strategic implications. Define detailed plans, inclusive of people, process and technology, to generate improvements.
Lead teams to develop change, training and communication plans to aid our clients to roll-out and stand up those transformational changes within their organization.
Co-create and shape Capability Strategies and Plans across skills, processes, organization, people, culture, and technology to deliver tangible results.
Partner with Accenture Song and Industry leadership as well as account teams/client partners to develop and deliver new business and play the role of a trusted advisor.
Draw on and connect the capabilities of Accenture to help clients close capability gaps.
Lead and support new business opportunities through client relationship development, pitches and RFP responses


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